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Writing for the Web
July 19, 2016, 1:30 pm - 3:30 pm CDT
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How do we read on the web? Do we read on the web at all? In this two hour session we will examine writing techniques to make your website easily readable and scannable. We will identify effective headings, page titles and trigger words. Finally, we will simplify complex writing, explaining how shortening sentences makes a website more readable.