Creating a Library Marketing Plan
Effective library marketing reinforces the organization's mission and fuels support from the community. Learn how successful marketing starts with a successful plan – auditing current communications, setting objectives, developing a budget, presenting the plan to stakeholders, and implementing with staff.
Learning Objectives:
- Understanding and applying the concepts of marketing
- Developing and implementing a marketing plan
- Assessing the effectiveness of a marketing plan
Target Audience:
Everyone
Prerequisites:
None
Homework Expectations and Completion Requirements:
- None
- It is designed for individual participation; each individual must register.
Technical Requirements:
Visit BigBlueButton's detailed requirements page or BigBlueButton's Mobile FAQ's for more in-depth information.
Session Duration:
This course consists of two 2-hour sessions.
Instructor: Jodie Borgerding - borgerding@amigos.org
Contact Hours: 4
August 9 - 10, 2022
10:00 am - 12:00 pm CDT
Online Classroom
United States
United States
| Amigos Member Individual Registration | $180.00 |
| Non-member Individual Registration | $360.00 |